Discount UK

While there are plenty of great articles on the Search Engine Journal website that dissect current SEO best practices and provide excellent recommendations to current webmasters, all the advice in the world won’t make a difference in your website’s success if you don’t understand the terminology that’s being used in the first place!

So if you’re a new webmaster, don’t feel overwhelmed!

Use the following list of SEO lingo to get up to speed or as reference material whenever you encounter a word you don’t understand:

URL – A “URL” (or uniform resource locator) refers to the specific string of characters that lead to an internet resource.  In most cases, the word URL is used to describe the letter-based web addressed entered into a browser in order to access a web page.

TLD – “TLD” stands for top-level domain and refers to the extension of a given web address.  The most popular TLDs from an SEO perspective include .com, .org and .net, although dozens of other industry/country-specific options are available as well.

SEO / SEM / PPC – Search engine optimization (SEO) refers to the on-page and off-page activities designed to help a website appear more prominently in the natural search results, while pay-per-click advertising (PPC) involves bidding for high placements within the sponsored search results provided by the search engines.  Search engine marketing (SEM) incorporates both of these techniques to refer to a website’s overall promotional plan.

Links – A link (or backlink) is a connection between two websites that is built using HTML code and enables visitors to move between different web pages.

• Outbound Links – Outbound links refer to those specific backlinks which point away from a site and direct visitors to a page on a different website.
• Internal Links – Internal links are those backlinks that point between pages on a single website.  Internal links can be used contextually within articles, as well as in the navigation structure of a site.
• Anchor Text – Anchor text refers to the “clickable” link of an HTML backlink – not the code that enables the link action to occur.  Anchor text is often used by the search engines to measure link and content relevance.
• Link Building – Because the quality and quantity of backlinks plays an important role in SEO, link building – or, the process of acquiring more outbound links from other sites – is a big priority for most webmasters.
• Link Profile – A site’s link profile refers to the collection of outbound links from other sites that are pointing in to the site in question.  The quality of a site’s link profile can vary widely, according to a number of different parameters.
• Link Juice – “Link juice” refers to the authority that is transmitted from one site to another through a backlink, in accordance with Google’s PageRank measurement system and algorithms.
• No-Follow / Do-Follow – No-follow and  do-follow are specific tags webmasters can add to their links to control which links transmit link juice to their link partners and which links reserve this authority for themselves.
• Footer Links – Footer links are those links that appear in the bottom section (or “footer”) of a website.
• Link Bait – Link bait is intentionally provocative content that’s disseminated to encourage viral sharing and result in more backlinks than usual pointing at a site.
• Guest Posting – Guest posting is a popular link building tactic that involves developing content for other websites in exchange for a backlink pointing at your own pages.

Social Signals – Social signals are any factors that demonstrate authority and influence on popular social networking websites.  A few examples include a person’s number of Facebook followers, how frequently his Twitter updates are re-tweeted and the number of times articles on his site are shared across the most popular social media sites.

Optimization – “Optimization” refers to the process of intentionally manipulating website content in order to secure higher rankings within the natural search results pages.

White Hat / Grey Hat / Black Hat – These three terms refer to the acceptability of various optimization techniques.  “White hat” techniques are wholesome, search engine approved tactics, “black hat” techniques are those that intentionally mislead or subvert the search engines’ indexation processes (and that could lead to future penalties if discovered), and “grey hat” techniques are those that fall into the grey area between acceptable and unacceptable.

Organic Search Results / SERP – A search engine results page (SERP) is the specific set of website listings that appear whenever a user enters a search query into Google, Bing, Yahoo or any of the other lower-tier search engines.  To secure maximum traffic and exposure, most webmasters use SEO in order to have their websites appear in the Top 10 results on any given SERP.

• Blended / Universal SERPs – Though past search results pages were composed entirely of links to text-based web pages, the current Google SERPs now contain links to video results, image results, shopping results and more – leading to what is now known as the “blended” or “universal” SERPs.
• Personalized SERPs – Personalized SERPs refer to search results pages that incorporate a user’s personal preferences and relationships (typically pulled from his Google profile) to create a custom results listing page.

Algorithm / Algo – Each of the search engines maintain their own algorithms, which are the sets of calculations that weigh different factors in order to automatically determine which websites should be displayed in the SERPs.  Algorithms (frequently abbreviated in the SEO world as “algos”) are constantly being updated, which makes it important for webmasters to stay on top of SEO industry news.

Search Engine Spider / Crawling / Robots – In order to display your website in the SERPs, the search engines must first capture the content that’s stored on your site in order to determine what it’s related to and how it should be ranked – a process that’s referred to as “indexing” or “crawling.”  To accomplish this task, the search engines use automated programs known as “spiders” or “robots” to assess and index the text-based content on your website.

Indexability – Many commonly-used website enhancements (including images, Flash animations and Javascript codes) can prevent the search engine spiders from indexing a website properly.  Indexability refers to how well these programs can understand your website, as well as the presence of any website elements that might prevent proper indexation.

Keyword / Keyword Phrase – Keywords and keyword phrases are the specific combinations of words that users enter into the search engines.  Because having your site appear for specific keyword SERPs results in a number of different website advantages, webmasters must invest time into keyword research to find the exact keyword combinations to target with their sites, based on the overall search volume each keyword receives and how competitive its SERP is.

Keyword Stuffing – Keyword stuffing refers to the process of incorporating target keywords into website content or code sections in order to increase rankings.  Many specific keyword stuffing methods (for example, stuffing the meta keywords tag or CSS pages) have been detected and accounted for in the search algorithms.  For this reason, it’s best to focus on providing quality content to readers, instead of optimizing website text to a specific keyword density.

PageRank (PR) – PageRank is a value assigned to every web page in the Google index, based on the page’s relative merit.  A number of different factors contribute to a page’s PR, including site age, number of inbound links, inbound link quality and more.  Though actual PageRank is constantly being updated by Google’s algorithm, these calculations are not made public.  Instead, the PageRank scores pushed out to PR measurement tools are known as “Toolbar PageRank” and represent only a general approximation of a page’s actual PR.

Navigation / Site Architecture – A website’s navigation structure or site architecture refers to the specific way its pages are set up.  For best results, it’s important to use a “wide” navigation structure (in which every page on your site can be reached within three clicks) instead of a “deep” architecture.

Analytics – Website analytics refers to the process of tracking website usage data and analyzing relevant metrics to determine how well a website is performing.  Google Analytics is the program used most frequently for this pursuit, though there are several other options for obtaining website data.  The following are a few specific metrics that can be tracked through website analytics programs:

• Bounce Rate – A “bounce” is recorded whenever a visitor lands on your website and leaves without clicking on a link to view another page.  In general, a bounce rate under 50% is considered ideal (and may play a role in how well your site ranks in the SERPs).
• Page Views / Impressions – Page views or impressions indicates the number of times each of your website pages is viewed, as well as the number of pages each of your visitors takes in while on your site.  “Average views per visit” is a commonly-tracked website metric, with higher average views demonstrating a more engaged audience.
• Conversions – A conversion occurs whenever a visitor on your website takes the specific action you desire, which could be purchasing a product, opting-in to your email newsletter or viewing an embedded video on your site.  Having a conversion rate optimization plan in place to increase your total number of conversions is an important part of maximizing your website’s success.

Usability – Compared to site indexability, usability refers to how easy it is for people to engage with your website.  Site design, browser compatibility, disability enhancements and other features all play a role in improving usability and making your site accessible for as many people as possible.

HTML Tags – HTML tags represent specific website code elements that can be manipulated in order to improve a site’s SEO.

• Meta keywords – The meta keywords tag is a specific tag that can be added to the “head” section of an HTML document.  Although this tag was originally intended to inform the search engine spiders on a website’s topic, its past abuse through keyword stuffing means that it is no longer weighted in most search engine algorithms and can therefore be disregarded.
• Meta description – Meta description tags allow users to provide a description of each page’s content in the “head” section.  This content is not used in the SEO algorithms, but is often displayed as part of the “snippet” that appears in the search results.  To encourage clickthroughs from the SERPs, make this description engaging and include a call to action.
• Page title – A web page’s title appears at the top of the browser window whenever the page is opened and does play a role in a page’s SEO score.  Incorporate your target keyword here and – for best results – keep your total title between 60-70 characters.
• Image ALT – Image ALT tags are used to provide a description of each image on your site that can be interpreted by visually impaired visitors using adapted technology.  Incorporating your target keyword here may convey a small SEO benefit, but it’s important to avoid keyword stuffing and include your chosen keywords only if you can do so in a natural, valuable way.
• Headline – Headline tags (including h1, h2, h3, h4, h5 and h6 tags) allow you to separate your website text into sections.  Headline tags should be used naturally and should incorporate your target keywords where relevant, as doing so may provide a small SEO benefit.

Google Panda – Google Panda is a major Google algorithm update which was initially rolled out in February 2011 (though several subsequent updates have occurred since then).  The stated goal of Google Panda was to rid the SERPs of the low-value content provided by sites deemed to be “content farms.”

Google Penguin – Google Penguin is a more recent algorithm update (initially launched in April 2012) that was designed to penalized over-optimized sites.  Specific factors that may have implicated over-optimized sites include low-quality backlinks, keyword stuffing and consistent evidence of on-page optimization schemes.

CTR – “CTR” stands for clickthrough rate and indicates the percentage of visitors that click on a given link out of the total impressions the link receives.  This metric is used in a number of different circumstances, including the total clicks a PPC ad receives compared to its total views and the number of times an in-article link on a website is clicked compared to the site’s total number of visitors.

Penalties – Search engine penalties may be assessed to discourage webmasters from acting in ways that violate the search engines’ terms of service.  Penalties may be manually assessed on a site-by-site basis, or they may occur automatically as a result of algorithm changes.  Penalties can be temporary or permanent in nature, and they can be assessed in various degrees of severity, from a loss in SERPs rankings to total removal from an engine’s index.

Webmaster Tools – Google’s Webmaster Tools page offers website owners a number of helpful features, including the ability to monitor sites for indexing errors and site speed.  These pages are also used to communicate penalty notifications to webmasters, when appropriate.

Google Dance – The “Google Dance” refers to the variability in SERPs rankings that occur whenever a new web page is added to the Google index or whenever new link building campaigns are carried out.  The specific rankings of these new pages may vary by as many as 300-800 positions in the SERPs as Google determines where exactly the page should fall, with the process typically leveling off within a few weeks.

Google Sandbox – The “Google Sandbox” is an often-hypothesized, never-confirmed phenomenon that prevents new websites from seeing the full benefit of their optimization efforts within the first few months of their lives.  Typically, this effect is witnessed most often with young sites targeting competitive keywords and can only be overcome when the site surpasses Google’s trust barrier.

Landing Page – A landing page refers to the first page a new visitor sees when he arrives on your website.  Any page on your site can be a landing page for traffic from various sources, although the specific term “landing page” is often used to refer to specially-designed pages that are constructed to encourage new visitors to take a specific action right away.

Opt-in Form / Email Marketing – Email marketing is the process of capturing visitor email addresses for future solicitations, which is carried out through the use of opt-in forms.  These forms enable specific pieces of information (for example, visitor name and email address) to be automatically added to list management software for future follow-up and can be optimized to increase sign-ups in a number of different ways.

Microdata / Rich Snippets – Microdata is a method approved by Google, Bing and Yahoo for adding extra information to the HTML of a website for use in indexing by the search engine spiders.  The information captured by microdata (as described on the Schema.org website) may be displayed in the SERPs, resulting in an enhanced listing known as a “rich snippet.”

Split Testing – Split testing refers to the process of producing multiple variations of a web page and displaying them randomly to website visitors in order to determine which specific combination of elements is most effective at increasing conversions.  Split testing can be carried out using the A/B format (in which only two versions testing a single element are displayed) or conducted as multivariate tests, in which several variables are tested at once).

Article source: http://www.searchenginejournal.com/learn-seo-lingo-defined/43799/

5/21/2012, Furniture World News

By Katherine Andes

When you are adding an article or blog post to your website that you wish to optimize to bring more organic search traffic, should you think first which keywords to use or which topic to use?

It really depends. If you have an in-depth strategic SEO plan in place, then you might want to research which keyword phrases get the most traffic and then develop articles around them. However, that can get tedious very quickly and lead to you to just not writing the articles or blogs at all.

Another way is simply to write on topics of current interest to you. If they are of interest to you, you will be more motivated to write. Also, they will likely be of interest to your readers because they are often more timely and relevant.

Once your article is drafted, revised, and polished, take a look at the theme. What is the article about? Pick out those theme words; they are your keyword phrases. Then go to the Google Adwords Keyword tool and insert them in the search field. It will look like this …

Submit your keyword phrases and Google will tell you how many searches your keyword phrases got in the past month. Google will also give you similar or related terms. It will look like this …

You may find that a similar term got significantly more searches. If so, it’s simple to go back into your article and replace your original keyword phrases with your new ones. In the example above, the results suggest using the phrase “how to polish wood.”

Make sure you place whichever keyword you select in your article several times, but don’t overdo it. Try to get the keyword phrase in your title as well. I say “try” because sometimes a catchy title is better than one with a keyword phrase in it.

Easy Furniture Web Tip #149: It’s perfectly fine to research your keyword phrases after you’ve written an article or blog.

Article source: http://www.furninfo.com/Furniture%20Industry%20News/460

LAS VEGAS–(BUSINESS WIRE)–

Fueled by luxury retailers and discount retailers such as dollar stores,
the retail real estate sector is poised to experience increased leasing
and improving fundamentals in the second half of 2012.

That’s the take of Hartman Simons, an Atlanta-based national commercial
real estate law firm that represents both tenants and landlords in
retail leases as well as developers in retail developments. The firm’s
attorneys provided their analysis of the sector as the 2012 ICSC RECon
convention got underway in Las Vegas. The convention runs from May 20
through May 23.

“The amount of leasing activity we’re involved in is 10 times what it
was a year ago,” said Peter Hartman, a partner with the firm. “Of
course, it’s all relative. It’s not yet close to where it was in 2006 or
’07.”

“Retail real estate is certainly healthier and moving in the right
direction,” Hartman said. “There have been fits and starts, but overall
the entire sector from our perspective is greatly improved.”

The return of some large and important retailers such as Target to new
developments and the growth of discount retailers like Dollar General
are two of the trends fueling the sector’s increased development and
leasing activity, according to Hartman. The firm has recently
represented developers in the development of Target-anchored centers in
the Southeast.

As for store performance, luxury and discount retailers are thriving,
Hartman said. “It’s the mid-level space that seems to be pretty flat,”
he added.

Retail developers have grown “selectively aggressive” in pursuing new
opportunities in part because financing has become easier to obtain,
Hartman said. And those new opportunities usually incorporate
residential and sometimes office uses, he said.

Hartman Simons is representing North American Properties in its
development of Avalon, a $600 million, mixed-use project in suburban
Atlanta.

About Hartman Simons

Attorneys at Hartman Simons Wood offer legal counsel in:

• Commercial Leasing
• Commercial Development
• Construction Sustainable Development
• Corporate Business Entities
• Creditor’s Rights Bankruptcy
• Environmental
• Finance Investment
• Land Use Government Relations
• Litigation
• Distressed Property, Workouts Restructuring

For more information, visit www.hartmansimons.com
or call 770-955-3555.

Article source: http://finance.yahoo.com/news/retail-real-estate-set-rebound-121900366.html

Jim Commentucci / The Post-Standard Building at 611 South Ave. in Syracuse is a possible location for a future neighborhood grocery store Jubilee Homes is trying to bring to this part of the city.

Vestal, NY — Neil Duffy, president of the PriceRite discount supermarket chain, which is opening a store on Erie Boulevard, said this morning his company is studying the feasibility of opening a store in a commercial building on South Avenue.

The building is owned by Jubilee Homes, a housing and redevelopment corporation that has been working for several years to open a full service supermarket in the neighborhood. The South Side neighborhood is considered a “food dessert” because it lacks sources of affordable, wholesome food.

Jubilee Director Walter Dixie and a group of 45 or so community members are in Vestal, outside Binghamton, where they toured a PriteRite store that opened Sunday. If the South Avenue store goes through, PriceRite would lease the space from Jubilee Homes, Dixie and Duffy said.

PriceRite is doing a market study now and also is analyzing what it would take to make the commcertial building into a store, Duffy said. It will be about four months before it makes a decision, he said.

The store would create a projected 120 part-time and 25 full-time jobs, Duffy said.

Dixie said PriceRite is looking for funding from the state to help make the project happen. The soonest a store would open would be early spring, he said.

Contact Maureen Nolan at mnolan@syracuse.com or 470-2185.

Article source: http://www.syracuse.com/news/index.ssf/2012/05/discount_supermarket_pricerite.html

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Posted 21 May 2012 10:05am
by Heledd Jones
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Whether you’ve been managing your PPC account for a while, just taken over a new account or even want to audit how your PPC agency is doing, it can be overwhelming to work out how well an account is performing.

Here at Confused.com we manage several different PPC accounts, and have compiled a list of reports you could run every month (just using AdWords) to check how ‘healthy’ your accounts are.

(I must thank 2 agencies we work with: NetBooster and Essence Digital for inspiring some of these for us!).

Overall performance 

An obvious but easily overlooked place to start is checking how your key metrics e.g. Conversation rates, CTR (click-through rates), CPC’s (cost-per-clicks) were for the month, in comparison to the previous month.

Start at ‘account level’ for an overall view, then drill down to campaign/ad group/ keyword level to investigate any peaks or troughs.

Where are your ads appearing? Search Term Performance report 

An essential report for anyone working in PPC, this Google report identifies which searches your ‘broad match’ keywords are appearing against.

If these keywords are performing well, you should add them into your account an ‘exact match’ keyword which in theory can drive cheaper traffic (the PPC virtuous circle of improved Quality Score, cheaper CPC’s etc). 

If you’re broad matching against terms that aren’t performing and you don’t want your ads to appear for these searches, add them in as ‘negative match’ terms. (e.g. if you’re selling ‘travel insurance’ for terms relating to ‘montana’ you could find that your ad is appearing against searches for Disney star ‘Hannah Montana’!).

How efficient is your traffic? Match type report 

Using a keyword-level  report, identify the proportion of clicks and/or conversions deriving from each match type. You’d usually want to drive the majority of your PPC traffic through ‘exact match’ type keywords, as these are typically more efficient.  

If necessary, adjust bids and/or make structural changes to increase the amount of clicks coming through your best-performing match type. Some advertisers eventually just use exact match types, and pause their broad and phrase match keywords but that’s a whole different blog topic!

How are your adverts performing? Number of adverts per ad group 

Google’s best practice guidelines suggest that when testing PPC ad copy you should have two to four adverts live in every ad group, to increase the chance of success.

So every month, run an advert/ad group report to see how many ad groups only have 1, or 5+ ads live, and look to increase/reduce them as necessary. At the same time, it’s worth investigating whether any live ads are performing particularly poorly and/or that are out-of-date!

How healthy are your keywords? Quality Scores 

Another useful monthly health check is sorting your keywords by their Quality Score. Month on month, are you successfully increasing the amount of keywords that have a QS of 7+? (e.g. through tailored ad copy/ landing pages?).

How many of your keywords have a QS of 1 and why? Don’t forget that quality score is one of the few things you can’t look at historically via Adwords reports (it will always report on the current QS) so be sure to save this data every month!

How competitive are the auctions?

CPC’s vs position –Obviously you’ll already be keeping a close eye on the competition. An useful metric to keep track of month-on-month is average CPC’s vs average position on your main keyword(s).

This can indicate how competitive the auction is e.g. if you’re maintaining a high average position while your CPC’s are reducing this would suggest that competitors have reduced their bids. Depending on your business strategy, you could increase bids and volume without increasing your CPA. 

Article source: http://econsultancy.com/us/blog/9917-how-healthy-is-your-ppc-account-2

Guaranteed SEO services are necessary if you want your website to be in the lead over its competitors in its field.

Toronto and Vancouver, Canada – Guaranteed SEO services are necessary if you want your website to be in the lead over its competitors in its field.

If you are a small business website owner or an affiliate marketer, you must make sure that you get these guaranteed SEO services early on, because if you don’t, others will overtake you.

Search engine optimization or SEO is in demand today and you should get SEO Article Write Service to do all tasks involving SEO for your website’s good health which will then lead to good profits for you.
 
SEO Article Write Service can turn a good website into a conquering one – a website that can take the top ranks in the search engine results pages.

Owners of small business websites or affiliate marketers couldn’t just do simple web content writing nowadays; they have to make sure that the web content written will become known to interested people on the Web. SEO increases the probability of that happening.

To begin, SEO mainly employs keyword research and incorporation of keywords into web content.

Keywords are words that are related to a certain topic and are also the most likely words that Web users will enter when using a search engine.

With proper keywording offered by SEO Article Write Service, your website will be in good hands and will garner more visitors on the Web.
 
Although SEO Article Write Service helps you out primarily on SEO, it can also help you out in social media marketing services.

Small business owners and affiliate marketers can’t also pass up the opportunities for promotion in social networking sites like Facebook and Twitter.

Social media optimization tactics are measures employed to increase a website’s visibility in social networking sites.

With millions of visitors in social media sites each day, some of which who could be potential customers of the products you are promoting, social media marketing can help you in the long haul.
 
The SEO pricing packages of SEO Article Write Service are readily affordable for many small businesses around.

Prices begin from $7.85 per 300-400 word article and increase incrementally for every 100 more words. A 700-800 word article can cost $16.00; for 900-1000 words, the price per article is $20.

Small business owners and affiliate marketers, however, should think of SEO services more as investments rather than required costs.

If SEO can bring a sizable chunk of visitors into your website and they avail of your products or services, then you can get back in profits many times your investment in SEO and in other services that SEO Article Write Service offers.
 
There is also this news about Purdue OWL APA – it can assist in website optimization by giving you 10,000 possible keywords for the task. SEO Article Write Service guarantees you of that advantage in keywords.

So whether you want guaranteed SEO services through article writing with proper keywording, you want social media optimization, or you want both, you will always be in good hands by coming to SEO Article Write Service.
 
 

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“When is your baby due?”

“I’m not pregnant.”

Awkward.

The lesson: If you’re not sure, don’t ask. Same warning applies to the question, “Do you want the senior citizen discount?”

Sure, mistaking a 40-something for a 60-something isn’t quite the faux pas as mistaking a potbelly for a pregnancy, but it’s still embarrassing for everyone involved.

That’s why retailers and restaurateurs instruct their staff never to offer the senior discount. If you want it, you have to ask for it.

If you’re willing to ’fess up to your age, you can score discounts and deals on products and services, from the expected (meals and movies) to the unexpected (haircuts and dry cleaning).

Some discounts, including AARP deals, start as early as age 50 or 55 (discounts.aarp.org). For instance, show your AARP card at Dunkin’ Donuts when you purchase a large or extra large coffee and get a free donut.

At age 60, you can get the free Golden Buckeye Card (aging.ohio.gov/goldenbuckeye), which qualifies you for a slew of deals, including Ohio’s Best Rx, a discount program for prescription drugs.

The most common deal is 10 percent off, but some area businesses offer more. For example, at Rolling Greens Miniature Golf in Uniontown, seniors pay $1.50 on Wednesdays, which is $2 off the daytime price and $4 off the evening price. At Golden Corral restaurant, seniors get the buffet plus drink for $6.79 from 1-3 p.m. on weekdays, a savings of $2.99.

Fast food chains may not advertise their senior discounts, but they give them to customers who ask. Rally’s takes 10 percent off the total bill. McDonald’s discounts their coffee by 15 to 50 cents. Wendy’s and Subway take 10 percent off for Golden Buckeye card holders.

May is National Older American’s Month — that’s “older,” not “old.” So, gather your courage, show off your laugh lines and request a deal.

Maybe someone will look you over and ask to see your ID. And wouldn’t that be fun, to be carded again?

Article source: http://www.cantonrep.com/news/business/x364598517/Senior-discount-You-have-to-ask-for-it

TEL-AVIV, Israel, May 21, 2012 /PRNewswire/ –

Israel Discount Bank Limited (DSCT.TA) announced today that it will be releasing its financial results for Q1 2012 on Thursday, 31^st May 2012. The Bank will be hosting a conference call on Thursday, 31^st May 2012at 15.00 (Israel);  13.00(UK);  08.00(EST), during which, management will review the results and be available to answer questions. To participate, please call one of the following teleconferencing numbers. Please begin placing your calls at least 10 minutes before the conference call commences.

     (Logo: http://www.newscom.com/cgi-bin/prnh/20100810/403645 )

Israel Other International Dial-in Number     +972-3-918-0687

United Kingdom Dial-in Number             0-800-917-9141        

United States Dial-in Number            +1-866-744-5399

Presentation material will be available on our IR website prior to the call, accessible at http://www.discountbank.co.il/IR

A replay will be available after the call on our IR website, and from 31st May, 2012 through 7th June, 2012 by dialing Israel   +972-3-9255939, United Kingdom, 0-800-917-1246, United States  Canada +1-888-295-2634.

About Israel Discount Bank

Israel Discount Bank is a leading financial group in Israel. With nationwide coverage, the bank provides a full spectrum of corporate and retail financial products and services to its clients, both in Israel and key financial centers around the world. Israel Discount Bank is traded on the Tel-Aviv Stock Exchange under the ticker DSCT. For additional information, please visit the Company’s investor relations website at http://www.discountbank.co.il/IR

Company Contact
Barry Simon
Head of Investor Relations
Tel: +972-3-5146593
barry.simon@discountbank.co.il

Article source: http://finance.yahoo.com/news/israel-discount-bank-tase-dsct-084500915.html

The concept of web search has grown sporadically over the years. After Google’s arrival many web search engines came up and they often tested lots of innovative methods for better search results. Still, web searching is not as intelligent as we want it to be. Top search engines sometimes fail to bring exact results to users. It is here Google, which has become synonymous to search, has introduced its new search feature called the Knowledge Graph. The feature, according to Google, will help users find new information quickly and easily.

Knowledge Graph might be the most significant change in the web search tactic of Google. It will elevate web search responsiveness to a whole new level that users will instantly get the right information they search for. Well, it will make searching more intuitive as you can get more relevant and informative search results for each keyword. Google search engine will respond to your keywords with some intelligence so that you can access all essential data about a person, landmark, tourist spot and others right on the search page.

Knowledge Graph mainly addresses the issue of handling searching if a user types ambiguous keywords. On its official blog post Google says that if a user enters the keyword ‘Taj Mahal’ into search engine, it may be for the historic monument in India, the Grammy Award-winning musician or anything else. As per the conventional ways of search, it will just show the results based on a search algorithm for the two words ‘Taj’ and ‘Mahal.’ Thus, the result page will be stacked up with content that features the keyword. But after the Knowledge Graph update, you will get a highly intuitive search result that will bring you what exactly you want, Google says.

“The Knowledge Graph enables you to search for things, people or places that Google knows about—landmarks, celebrities, cities, sports teams, buildings, geographical features, movies, celestial objects, works of art and more—and instantly get information that’s relevant to your query. This is a critical first step towards building the next generation of search, which taps into the collective intelligence of the web and understands the world a bit more like people do,” explains Amit Singhal, senior vice president, Engineering, Google.

Knowledge Graph’s impact on Google Search
Find the right thing: Yes, most importantly, you will get right thing in Google searches. The intuitive feature will make the search engine bring you the exact results you want. Google will be able to recognize your entities and thus produce more relevant information in searches.

Get the best summary: Thanks to the new search feature, Google can easily understand your queries. What is amazing with the Google search after the update will be that you will get more summary in the result page itself. If you search for a prominent person’s date of birth, you will no longer have to access Wikipedia or other sites, Google will just have a short summary about the person on its search page. Similarly, “if you’re looking for Marie Curie, you’ll see when she was born and died, but you’ll also get details on her education and scientific discoveries,” says Google.

Go deeper and broader: Well, Google search will become a more deep and broad experience with the Knowledge Graph update. According to Google, search results will bring out more funny and unexpected information regarding your keyword. If you search for a book, you will get details about some other books that come in the same category or won the same award that the book you search for received.

Conclusion
Google has already introduced Knowledge Graph in the United States. The company will soon update its search engine with the new features across the world. Indeed, it is time for online marketers and search engine optimizers to change their strategies as per Google’s new search engine update. For better traffic, sites should have more rich and genuine content, indeed.

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on May 20, 2012. Filed under Business.
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Article source: http://nvonews.com/2012/05/20/google-knowledge-graph-google-search-in-for-total-overhaul/

1. http://tinyurl.com/7njbama — You do a Google search for XYZ keyword at home. The next day you conduct that same Google search for keyword XYZ at your office. The results are very, very different. Learn why Google search results can vary so much from computer to computer and person to person.

2. http://tinyurl.com/7w4y3cp — Are you still sending yourself email when you need to make a quick note? It’s 2012. You have options. Options that are faster, searchable, portable, difficult to misplace, (almost) always there when you need them and that let you cross-reference other notes and files. This article lists several great options that appeal to people with different note-taking styles and devices (and, responsibly, the article also provides you with lowdown on what could go wrong with each option).

3. http://tinyurl.com/7j6rhxq — Site a bit sluggish these days? This blog post offers six straightforward ways to speed up your website.

4. http://tinyurl.com/c8s5397 — Having access to both your personal and business information almost anywhere you go is one of the most fabulous things about today’s connected lifestyle. Unfortunately, the fact of the matter is that the security of your information is always at risk. This article (enticingly entitled “Secure Your Digital Life In the Time It Takes To Have A Coffee Break”) offers simple suggestions for keeping easy access to your information while boosting the security that protects this information at the same time.

5. www.Nest.com — I didn’t know that thermostats control about 50 percent of our energy bills. No wonder Nest, a learning (yes, learning) thermostat that can save you serious cash, is all the rage. The intro video is exceptionally well-done, fun to watch and compelling: http://tinyurl.com/6qfez4j. Nest automatically programs itself for maximum efficiency in about a week’s time and even lets you know if you’re saving energy when you change the temperature. The product, which was developed by some of the geniuses who worked on the iPhone and iPad, is already available at Lowe’s across the country.

erin pheil is the owner of timeforcake creative media — the Web Design company voted #1 in Best of Summit. Visit the timeforcake website at www.timeforcake.com or email Erin at erin@timeforcake.com.

Article source: http://www.summitdaily.com/article/20120521/COLUMNS/120529994/1078&ParentProfile=1055